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"Paula provided me the structure, mentorship and insights needed to unlock the literary potential of my retail leadership story. From Ideation to publication, Paula’s expert guidance nurtured my unique voice, honed my narrative and refined my manuscript to fit the audience. She encouraged me to blend my personal and the professional lessons to bring my retail stories to life in a very real way. Paula’s vision, tenacity and her team of experts brought my book to life!"

Laura Ravo Retail Guru and Author

What could your book communicate about your unique approach to what you do?

We assure you that your story is unique. That is what gives your personal brand power and provides a personal connection with your target market. Below are a few examples of personal stories that became powerful books.

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Author

Cindy Marshall
Master Retail Whisperer and Connector

Praise for the Book

“Cindy’s story is a love letter to her friends and family, and most importantly to herself . . . her primary lesson of taking care of oneself first cannot be taught enough!” —Fran Philip, former Chief Merchandising Officer, L.L.Bean; Alumni Board Member, Women in Retail Leadership


“Cindy has always personified talent, friendship, skill, knowledge, dedication, helpfulness, smiles, strength, light, grace, and love.  Now, with her life story revealed, these qualities shine through even more clearly. Take it to heart.” —Phil Wiland, Chairman and CEO, Wiland

About the Book

In Sorry About Your Diagnosis . . . You’re Fired!, Cindy Marshall shares the intimate details of her journey through the trials and tribulations of life. At 47, she was at the top of her game, a successful Chief Marketing Officer and sought-after board member traveling the world, until a lump in her breast turned her entire life upside down. 

Cindy tells of her valiant battle with breast cancer compounded by the unthinkable—the loss of her job during chemotherapy. But wait, there’s more! She relentlessly clawed her way back in life and the business world when a near-fatal ski accident sidelined her again.


As Cindy looks in the rear view mirror 10 years later, she reflects on how these events didn’t break her spirit but made her stronger. Cindy’s strength, resolve, and positivity will be a gift for anyone needing a dose of inspiration. Her memoir is raw, funny, and heartbreaking at times, and it should be required reading for anyone who has amother, sister, daughter, friend, or loved one battling breast cancer.

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Author

Ruth Jean, ESQ.
Immigration Lawyer

Praise for the Book

“In this book, Author Ruth Jean has captured the heart of the ‘boat people.’ She explains the journey of her family and also gives tips along the way. This book is filled with love, hurt, fear, and hope. As a ‘boat person’ myself, this book brings our story to life. The greatest way to give back is to give a bit of yourself. It is clear that Ruth has used her life experience to help immigrants gain the same dream that was afforded to her. This book will bring you joy and remind you that dreams still do come true.” —Irlande Audenier, Vice President, Group Benefits and Claims

About the Book

In Boat Girl: A Dreamer’s Experience; From Undocumented Immigrant to Immigration Lawyer, Ruth shares the details of the anguishing journey her mother went through in order to give her children a better life, the years living in the shadows of being undocumented, and the joyous day when she became a US citizen.
Ruth tells us of her mother’s sacrifices to raise her children in a place where opportunities are possible and to instill in her children strong values and the importance of helping the community. This guided Ruth to succeed and led her to law school to become an immigration lawyer, so that she can help families just
like hers.


Ruth grew up with the knowledge that as a Haitian she was different. Her exceptional strength, tireless resolve to succeed, and steadfast belief in the American Dream will be a gift for anyone needing a big dose of “how to” in facing the challenges of navigating the United States immigration system.

 

Ruth explains the process of immigration through the lens of her own experience as a child and what she instills in her children.

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Author

Laura Ravo
Retail Guru

Praise for the Book

“In The Power of Grit & Grace, retail veteran Laura Ravo gives readers an insider’s view into how to build a successful retail career. A gifted storyteller, Laura weaves together personal anecdotes with street-smart insights to create a guidebook for navigating today’s retail environment. Leaders just entering the retail world as well as seasoned professionals will find nuggets of practical advice here that they can use every day. It’s also full of grit and grace; just like the author herself!”—Melissa Campanelli, co-founder, Women in Retail Leadership Circle.

About the Book

The Power of Grit & Grace: A Woman’s Journey to Putting the Heart Back into Retail Leadership
The tools Laura Ravo used to build a successful career in retail leadership. And the tools you can use to do the same.
The world of retail is evolving quickly. The stakes have never been higher—and Laura’s story is a must-read for retail leaders and aspiring leaders. Through her real-life examples, you’ll discover what it takes to succeed as a leader in the exciting but challenging world of retail. You’ll learn:

  • How to hustle your way up the retail ladder

  • How to develop influence as a leader

  • How to lead with authenticity and vulnerability

  • How to create strong, effective teams

  • How to lead other leaders effectively

  • The six steps to lead your team through change

  • And so much more!

Laura Ravo started her retail career at the very bottom of the ladder. Through hustle, passion, grit, and grace, she built a memorable and impactful career. It’s a retail success story that every aspiring leader can learn from.

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Author

Dan Nowlin
A Legend in the Retail Industry and Consultant

About the Book and Author

Dan Nowlin has long been a legend in the retail industry for his culture-shaping ability and his proven track record in delivering comparative store growth. His ten leadership principles proudly adorn the back rooms of hundreds of stores and are etched in the hearts and minds of the thousands of leaders he influenced throughout his 40-plus-year career. His story is a candid journey – part memoir and part master class in life. A must read designed for those leaders who are in search of their authentic selves and being the best leader they can be.


Dan artfully blends the deeply personal story of his family with the lessons he learned in the business world and boils it down to one principle: People Work For People. It is just that simple. No truer words have been spoken. In a business world that is currently being defined as The Great Resignation, it is critical for organizations to understand that the only way to change the outcome AND drive results is to fundamentally alter the way they lead their teams. This metamorphosis has changed the face of retail forever.


Dan’s homage to his family—his wife, kids, and grandkids—is a stark reminder to every business powerhouse and perfectionist that life is short and we need to balance our work selves and our home selves. When all is said and done, work is a part of life, not the other way around.
 

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Author

Paula Black
Coach, Publisher and Business Owner

Praise for the Book

Paula Black is truly a master communicator and visionary of the meaning of life. She provides a depth of self-reflection and understanding that reaches into each reader’s heart, spirit and mind to self-define the journey of what is next, what is important, and how to get there. I could not put the book down once I opened the first page. A deep soul-searching experience with profound outcomes. —Lorenzo A. Trujillo, Ed.D., J.D., Assistant Dean (Ret.), University of Colorado School of Law; Affiliate Professor of Music, Metropolitan State University in Denver

Paula Black’s Retirement or a Third Act—What Will You Choose? reminds us that a fulfilling third act that we choose — and “choose” is key—is enhanced by considering what part of our lives makes us happy today, and then our being so bold as to act on it. She outlines the homework to be done to enable us to choose wisely, and then … “Just do it!” —M. Thérèse (“Terry”) Vento Pérez Art Museum Miami, Deputy Director for Legal and Government Affairs and General Counsel

 

About the Book

Retirement or a THIRD ACT—What Will you Choose?

In this inspiring, action-oriented workbook, award-winning author and coach Paula Black provides a road map for professionals looking to create a fulfilling THIRD ACT rather than settle for traditional retirement.

Rich with real-life stories, photos and examples, Paula’s workbook will help readers to:

   •        Reconnect with forgotten dreams
   •        Identify your passions & priorities
   •        Find true happiness
   •        Stay relevant in today’s world
   •        Set goals for new learning & new opportunities
   •        And so much more!

This empowering workbook is a practical guide for professionals on how to find joy and meaning in their lives. Join Paula Black and her colleagues, and learn how to create your own fulfilling THIRD ACT!

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